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The samples shown here reflect work done through several agencies, as well as working directly with clients. Product Sheets Bell and Bell Mobility Product Sheets Bell Safety Solutions Product Sheet Bell Wireless Internet Communications Product Sheet This ad for BMO Financial and Harris Bank ran in the IIBA newsletter in June and July 2008 (before the current banking crisis!) and received more than 200 responses from high quality candidates worldwide. Bank of Montreal IIBA Print Ad A print ad for a yummy new cellphone from Aliant that appeared as a double page spread in local newspapers. Web Sites International Institute of Business Analysis (IIBA) IIBA is a non-profit organization for the business analysis profession, with more than 10,000 members worldwide. When IIBA was launching their new website in late 2007, I moved the content to the new CMS, reoganizing and editing content as required, and continue to write new copy for the site. I am also editor of the monthly newsletter, writing the President's Letter and other articles, as well as writing email communications for members and other key stakeholders. Parler Paris For over three years, I worked on the marketing and advertising for Parler Paris, writing many of the ads that still appear on the site today. French Property Insider A sister site to Parler Paris, I was editor for the weekly e-zine all about buying property in France, and wrote the advertising. I Am Junk Free The client wanted an edgy, "in your face" tone to break through the clutter (pun intended) of the many other junk removal companies in the market. Who knew so many companies would be competing for junk? Opportunity Impact This San Francisco non-profit organization works with high-risk youth living in public housing, offering life skills training and education that will provide better opportunities and a brighter future. It was designed and executed by Julie Vetter, Web Consultant and Kim Koehler, Graphic Designer. Leslie Bridger, Wellness Innovator Leslie Bridger is a Wellness Innovator, and her site needed to convey her many skills as a Nature Photographer, Coach and Motivational Speaker. TV and Radio I developed the concept chosen for execution in the very important Christmas season. The idea is that picking the perfect cellphone is like choosing a Christmas tree -- each one is unique and each person has their own idea of what is perfect. The copy was written by Susan Robertson. Aliant Christmas TV Commercial Down East Radio for the Blab and Blog campaign. Fun radio spots developed with writers Susan Robertson and Melissa Lombard. |